The Best Time to Redesign Your Website?

Here's the Honest Truth.

Let’s start with this:
If you're wondering whether it’s time to redesign your website... it probably is.

But instead of relying on vibes alone, let’s break down the real signs it's time to hit refresh—and why waiting too long can actually cost you sales.

1. Your business has grown—but your site stayed behind

You’ve changed. Maybe you raised your prices, changed your services, got more legit. But your website? Still screaming 2022 side hustle energy.
⚠️ Misalignment = missed opportunities.
Your site should grow with your business—not hold it back.

2. Your conversion rate is tanking (or just meh)

If you're getting traffic but no one’s clicking, buying, or booking… that’s a sign.
Design, copy, structure—it all affects how people move through your site.
💡 A strategic redesign can literally double your conversions.

3. It’s hard to update—or you avoid touching it altogether

If making a simple change feels like hacking the matrix... yikes.
Tech shouldn’t be your enemy.
A redesign on a user-friendly platform (👋 hi Squarespace) gives you control back.
No devs, no stress, no outdated plugins breaking things.

4. It doesn’t reflect your current brand

New logo? New vibe? Changed your niche?
If your website still reflects your old self, it's not going to connect with your ideal clients.
✨ Your brand evolves—and your site should too.

5. It’s not mobile-friendly

Still pinching and zooming? Still loading like it’s on dial-up?
In 2025, 63%+ of web traffic is mobile.
Your site has to work on small screens—or you’re just leaking sales.

6. You’re embarrassed to share it

If you're cringing when someone asks for your link... that's your sign.
You deserve a site you’re proud to send anyone to—clients, collaborators, that dream podcast you want to guest on.

So… When is the best time to redesign?

✅ When your site no longer reflects your business.
✅ When it’s hurting your conversions.
✅ When it's not supporting your sales goals.
✅ When you avoid touching it like it's cursed.

TL;DR: If it feels off—it probably is.
And waiting? Won’t fix it.

Need help figuring out if now is the time?

Let’s figure it out together.

You can contact me here or email me directly at hello@msedigitaldesigns.com. I’ll take a look, give you honest feedback, and if we’re a good fit—we’ll make some website magic happen.

Emese

I am a Squarespace website designer specializing in creating beautiful, functional websites for small businesses. When not obsessing over pixels and user experience, I can be found chasing my toddler around, binging Netflix, or dreaming about alpacas (it's a thing).

https://www.msedigitaldesigns.com
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